The Story

About Midyett Media — Blue Collar
Marketing Agency in Kansas City

Built by someone who started in the dirt and learned to tell stories that move people.

Zack Midyett, founder of Midyett Media, on a blue collar job site in Kansas City

Built By Someone
Who Gets It

I didn't start behind a desk — I started in the dirt. My first real job was as a laborer for a landscaping company, and eventually I worked my way up to leading crews. I know what it's like to bust your back all day and still have to figure out how to get more work coming in.

I left landscaping and went all-in on video production. I shot everything — travel documentaries, weddings, film and TV sets, commercial shoots. I learned how to tell stories that make people stop and pay attention.

Then I became the Director of Marketing at ForeverLawn KC, where I got to combine the hands-on blue collar world I came from with the marketing skills I'd built. That's where it clicked: most blue collar business owners don't have time to worry about Instagram posts and Facebook ads. They just want the phone to ring.

So in 2025 I started Midyett Media to do exactly that. We handle the video production, the editing, the posting, and the websites — so the business owner can focus on running their business. We work exclusively with blue collar companies in KC and KC MO, because this is our community and we know it better than anyone. Want to see what we can do? Check out our work.

KC

Metro Only

100%

Blue Collar

Shoot

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We Only Work With
Trades Businesses

That's not a limitation — it's our edge. Here's why it matters.

We Know Your World

We've been on job sites. We know what it's like to work in the heat, deal with no-shows, and juggle bids. We market from a place of understanding — not a corner office.

We Speak Your Language

No jargon, no corporate fluff. We talk to you like a person, create content that feels real, and build strategies that actually make sense for a trades business.

We've Seen What Works

We know that before-and-after photos outperform stock images. We know that short video gets more calls than long blog posts. We know what moves the needle because we specialize.

What You Can
Expect From Us

We're not a set-it-and-forget-it agency. Here's what we actually believe.

01

No BS

We'll tell you what's working and what's not. If something isn't worth your money, we'll say so.

02

Real Results

Likes and followers are nice. Phone calls and booked jobs are better. That's what we optimize for.

03

Your Time Matters

You're running a business. We keep our process lean so you spend more time in the field and less time in meetings.

04

KC Pride

We live here, we work here, and we only serve businesses here. Kansas City is our home and we want to see it thrive.

Ready To Stop Worrying
About Marketing?

Book a free discovery call and let's talk about how we can get your business in front of the right people in KC.

Book Your Free Call